The problem
When the RFP posts, you're already behind.
Local governments don't change banks often. When one does, the decision usually takes shape well before a banking services RFP is issued. The finance officer is unhappy with fees or service, a new CFO arrives, the earnings credit falls behind the market, or the treasury team wants better online banking.
By the time the RFP is posted, the incumbent knows it's coming and the banks that have been calling on the CFO have helped shape the requirements. If a bid alert is the first you hear of it, you're responding to specs written around someone else's offering, on someone else's timeline.
Grow public deposits
Find municipal deposit relationships that are likely to move, so your pipeline isn't limited to the entities you already know.
Win more depository RFPs
Meet the finance officer while requirements are still being written. Banks that understand the entity's needs before the RFP tend to write stronger responses.
Get there before competitors
Know which municipalities, counties, school districts and authorities are likely to change banks while other banks are still waiting for the bid notice.